In a fight for holiday shopping dollars, many companies are now using feedback from customers - on everything from store cleanliness and staff behavior to billing and support issues - to respond directly to customers to solve complaints. And they're doing it before customers walk away.
via www.prweb.com
I know this is a seasonal message but it amazes me how many companies pay this subject lip service but never implement anything tangible to help front line employees. Just redirecting a percentage of budgets allocated to market research firms, consultants and internal insight teams is enough to dramatically change the customer experience for customers and employees.

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